WILLIAMS COLLEGE

There was an opportunity to work with a professor to teach about the business of luxury brands not as aesthetics alone, but as a system of psychology, economics, power, and identity—bridging theory and lived experience for an engaging class. The rough idea was there but it wasn't clear how to execute into a full course.


Project

CURRICULUM DESIGN

Year

2026

THE SOLUTION // PROJECT OUTPUT


I co-designed a course with an adjunct professor that combined academic frameworks with real-world brand analysis, creative exercises, engaging assignments.


Strategy:
Curriculum design grounded in theory and application
Understanding: Translating complex ideas into accessible, engaging learning
Collaborating: Close partnership with faculty
Distilling: Core frameworks around luxury, status, and desire
Execution: Course structure, lectures, and assignments
Comms / Deliverables: Syllabus, course materials, exercises, and case studies
Go-to-Market Strategy: Academic program positioned for relevance and engagement

I want to sincerely thank you for a class that permanently positively altered how I think about luxury. This class was not only extremely welcoming and entertaining, but also one I genuinely looked forward to every day. If this course had been a full semester, or even two, I would have enrolled in a heartbeat. Thank you again for such an incredible and impactful class.

STUDENT, WILLIAMS COLLEGE

RESULTS OF WORKING TOGETHER


  • High student engagement and participation

  • A course that connected theory to contemporary culture

  • A repeatable model for interdisciplinary learning